Household accounts and linked cards

Elements

The pieces this function usually contains in a large organisation:

• Household card holders
• Shared balance and points
• Authorised user limits

Catalog items that already cover part of it

• Customer groups / tags CRM-0006

What is not described

linked household cards or shared balances.

Classification

Status

Present partially

Fit

Core candidate

Suggested module

CRM: Customers & Relationships

Suggested attributes

Lite and Pro; priority Standard; always offline. Starting points only.

Cluster

Loyalty, membership and customer data

Public excerpts

domain analysis

Archetypes and companies

Membership and subscription businesses; Big-box, warehouse club and mass merchants; Banks and credit unions; Telecom, cable and device retail.

Example companies in these archetypes: Costco, Sam's Club, Walmart+, Amazon Prime, Planet Fitness, Walmart, Target, BJ's Wholesale Club, Meijer, JPMorgan Chase, Bank of America, Wells Fargo. These come from general knowledge unless a source code is shown on the archetype page; it is not a statement that each company runs every element, and it implies no relationship.

Closest industry pages

• Fitness, sports clubs and recreation
• Salons, spas and personal care services
• Vending, kiosks and unattended retail
• General merchandise and big-box stores
• Grocery and supermarkets
• Banking, credit unions and cooperative banks
• Payments, remittance and money services
• Securities, asset management and diversified financials
• Savings groups, cooperatives and microfinance
• Telecommunications and mobile retail

Previous: Membership benefit bundles (delivery, fuel, scan-and-go). Next: Co-brand and private-label credit card.

Status is a hand review against catalog names and descriptions and can be wrong. See the method.